Strategies, stories, and insights on executive leadership
Newsflash – unless you’re a superhero, you probably can’t do it all. While possessing all of the skills, all of the time to be a successful marketer might seem far-fetched, it’s certainly easier in the rise of the gig economy to recruit others to help you to enhance your own self-marketing power. We have come […]
with LollyDaskal
Finding Your Greatness Lolly Daskal is one of the most sought-after executive leadership coaches in the world. Her extensive cross-cultural expertise spans 14 countries, six languages and hundreds of companies. As founder and CEO of Lead From Within, her proprietary leadership program is engineered to be a catalyst for leaders who want to enhance performance […]
Tell me the term social selling doesn’t conjure up images of a hard- hitting salesman spamming everyone in sight with promotional messaging. at said, if we struck the word “selling” from our vocabularies and replaced it with “helping,” we would be much better off. We’re all marketers of something, whether it’s our own personal brand […]
Most people were never taught to report when they were younger – let alone embark on a journalism degree. Interestingly enough, I’ve got a journalism degree, but I have to admit that it’s not something I’ve used a lot on my professional journey. Lately, I’ve been doing some thinking about the situations when I do […]
with dorieclark
The Secret to Becoming an Expert Dorie Clark is a recognized branding expert, marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. Described by the New York Times as an “expert at self-reinvention and helping others make changes in their lives,” Dorie consults and speaks for a diverse range of clients, including […]
The following is a guest post by my dear friend Lynn Abate Johnson. Let’s dive in: When you live in California and you have a second home in New Zealand, anyone who has been paying attention lately knows that earthquakes happen. The first thing we Californians do when we start to feel the rumble or […]
Microsoft’s CEO Satya Nadella claimed that “Bots are the new Apps” with “people-to-people conversations, people-to-digital assistants, people-to-bots and even digital assistants-to-bots” set to become an inventive part of the digital horizon. The potential of chatbots in marketing and customer service strategy is solid – with greater engagement and support being two of the most pertinent […]
Webinars are modern-day web versions of typical seminars in which a speaker is able to interact with an audience and learn from each other, live online. As such, they are great, highly flexible tools for sending messages across based on your various business goals. But how relevant are webinars today and how huge is its […]
One of the top questions I consistently get asked is, “How do I scale my engagement across social? Managing large communities, or listening all the time, really is time-consuming, and we’ve developed all kinds of time-saving apps and software to help us automate the process. And herein lies the distinction: processes can be automated; one-on-one […]
Meet Your Heroes No matter how advanced we are with technology, you can never replace the value and impact of a face-to-face meeting. Landing a meeting with influential people or powerful prospects is a daunting task. But there is a way for anybody to land a meeting with anybody. It starts with a list. A carefully curated, realistic, […]
We all need to grow. Even if it’s in small, subtle ways, as long as we’re growing – we’re moving forward or upward…or whichever direction benefits your life the most. Humans have been on a pretty ‘interesting’ journey and that’s because people have been brave enough to break the mold. Using the same, tried and […]
with michaelsacca
Remote But Not Forgotten Michael Sacca is the co-host of Rocketship.fm and president of Crew, a website that connects people working on projects with hand-picked, screened creative professionals in the mobile and web industry. After obtaining a degree in music business, Michael found himself bussing tables to get by while explaining the existence of his degree […]