Resources

In this H2HChat Bryan and Suzie talk with IBM about the importance of harnessing technology to empower employees towards greater collaboration. In particular they will discuss the challenges organizations face as they embark upon such transformation and how they can create a workplace culture in which collaboration via digital solutions is valued and practiced. This […]

For years, I have been singing the praise of Evernote. And with great reason. The program has quietly moved beyond its standard “to-do list” functionality to be able to effectively manage everything from organizing my blog post to writing my latest books. I have had a lot of people ask me how I handle 4 […]

Join Bryan and Suzie for a very special conversation with Courtney Smith, Co-Founder and Executive Creative Director at PureMatter, on her upcoming book “21 Reasons why Creativity is like sex”. If that title isn’t enough to get you to sign-up here’s the book’s summary: “Creativity is valued like a magical gift or talent that either […]

Do you Snapchat? If not, you are definitely missing out on one of social media’s biggest success stories. Since its 2011 launch, the app that allows users to send videos and photos that automatically self-destructs, now boasts over 6 billion daily views. While the original audience were high schoolers looking for a little privacy-the brand has […]

H2HChat featuring Denise Lee Yohn on brand-building. In her 2014 book, Denise leveraged her 25 years of experience working with some of the top brands to create the 7 Branding Principles of the Best Brands. Great brands: start inside, avoid selling products, ignore trends, don’t chase customers, sweat the small stuff, commit and stay committed, […]

Stop and think for a moment. What would you say is the most important thing to ensure career success? Is it your impressive range of product knowledge for your industry? Perhaps it’s your ability to grow your client’s social presence? While those skills are impressive, as a marketer (as in life) there’s really only once […]

Social network analysis has always pointed to the presence of influential “nodes”- people who have disproportionate influence within a conversation and subsequent actions. The advent of Facebook and other social networks has allowed marketers to visualize those networks and focus their messaging directly to those “Influencers” so that they can in turn spread it to […]

One of the first “thing” of the Internet of Things was, appropriately enough, coffee maker at the University of Cambridge Computer Lab in 1991. The researchers were tired of going to the coffeepot only to find it empty so they hooked up an elaborate sensor system to monitor the status of the pot. In 1993 […]

Participation in the Collaborative Economy has grown by 25 percent in the past year alone. That’s one of the key findings we shared in The New Rules of the Collaborative Economy (published by Jeremiah Owyang and Vision Critical). The foundation for this new era is allowing others to use something you own or a service you can […]

#69Predictions Marketing Experts Share for 2016 de Bryan Kramer It’s that time of year again. A time to take what we’ve learned and figure out how to plan for big marketing wins in 2016. Since each year is different with a new set of challenges, we tapped into the world’s top industry leaders to tell […]

You can read as many write-ups as want about cutting edge marketing campaigns but we all know that there’s no substitute for sitting down and picking the brain of the CMO who ultimately put it all together. Our guest this week set out to make that possible. Drew Neisser, is the author of “The CMO’s […]

We talk about communities a lot on #H2HChat. But this week we’re taking it to a whole new level as Bryan and Suzie talk with Shanda Maloney, Digital Marketing & Social Media Director at Ultimate Fighting Championship. UFC has one of the most passionate fan bases around and they are unbeatable when it comes to […]