Resources

Everyone loves loyal returning customers. They become the foundation your business is built on. Keeping your existing customers through loyalty is always much cheaper than going and looking for new customers all the time. Did you realize that studies show that it can be 3-10 times less expensive to keep a customer than to attract […]

with Tyler Anderson

Rethinking Tradition Tyler is a successful social media marketing entrepreneur, world-class speaker, and the founder and CEO of Casual Fridays, a social media marketing and content marketing agency headquartered in San Diego, California, with remote offices in Atlanta, Miami and New Orleans. He has assembled an extensive resume of achievements in advertising, marketing and public relations […]

Have you caught the Pokémon Go fever yet? If so, you’re not alone. Since its July 6th launch, over 15 million daily users have downloaded the app on their smartphones. And just to put that in perspective, that’s more daily users than Spotify or Pandora. Even more incredible, the game is attracting a diverse group […]

The Importance of Intention Molly Roman’s mission in life is to inspire, motivate, and support others as they achieve their goals. As the founder of Verge of Greatness, she has dedicated her career to lending good insight and helping people along their path to success. In this spirit, she has authored a book to aid her […]

I’m sure you’ve heard the English proverb about good things coming in small packages, right? It’s the idea that sometimes the smallest gift can offer up the biggest dividend. Of course, this adage has historically been applied to everything from the Mini Cooper to Hershey’s Kisses. But amazingly enough-the concept of thinking small for maximum […]

Branding and Recruitment Jay Kuhns is a “Type A” leader who understands that personal branding combined with the right recruitment strategy can make or break your business. With nearly two decades of HR experience in the healthcare industry, Jay is not your typical human resources guy. He is all about high energy, creativity, strong personal connections, and making […]

Welcome to the video age. But haven’t we been through all of this before? Remember the days before Netflix, when rewinding your grainy VHS version of The Lion King was a familiar routine? Switch the context and video is more important than ever before. In 2014, an average U.S. consumer spent 413 minutes accessing online […]

with Tony Wrighton

Switching Off Tony Wrighton, creator and host of the top-rated Zestology podcast, has a lot on his plate. In addition to podcasting, Tony is a personal development author and presenter, NLP linguistic skills expert, and sportscaster on the Sky Sports Network in the U.K. With such an exhaustive resume, it’s a wonder that he has […]

Building a personal brand and creating a more valuable ‘you’ can have a positive effect on your personal and professional life. Think about the ways that companies do this. Highly caffeinated marketing teams sit in rooms, poring over logo design, advertising collaterals, and their next tweet so that they can present their company in an […]